There’s something so refreshing to hear of a woman who aspires to “work the wiener.”

Oscar Mayer’s Wienermobile Turns 70

Katie Shroeder got her first glimpse of the slick tan, red and yellow beast when she was a waitress in Kansas. Grabbing a once-in-a-lifetime chance, she tracked it for 60 miles until it finally stopped.

Shroeder’s chase two years ago had caught the Oscar Mayer Wienermobile, and for now at least, her calling.

“I was so obsessed,” she said of aspiring to work the wiener.

Now she is Katie Shroeder, hotdogger _ that is, a driver of the Wienermobile.

On Independence Day, what could be more American than hot dogs? The holiday adds a special gleam of Americana to the Wienermobile, Madison, Wis.-based Oscar Mayer’s pioneering mobile marketing gimmick, which turns 70 this year.



  1. catbeller says:

    “No comments yet.”

    No comments are necessary.

  2. John Schumann says:

    I remember the good old days when it was driven by a midget. Midget photos:

    http://www.aintitcool.com//display.cgi?id=4142

  3. RBG says:

    #0. Is there anything you can do to relieve whatever tension it is you have and spare the rest of us?

    RBG

  4. Mike Voice says:

    I’ll have to post pictures of my toy weinermobile…

    No obvious date, but stamped with “Pat. No. D171-550”

  5. Mike Voice says:

    Man, they’re asking $50 for this one… I’m rich! [grin]
    http://tinyurl.com/jvz23

  6. Mike Voice says:

    Flickr has 208 photos of Weinermobiles…

    Mine are the three most recent:
    http://tinyurl.com/zpaxk

  7. AngeL H. Wong says:

    Happy anniversary phallic symbol!

  8. gregallen says:

    My memory is that the 60s wienermobile was a convertable roadster. I tried to google for images of it with no luck.

    I have a pretty vivid memory of passing one on a SoCal freeway. (was it a knock-off wienermobile?) At age 7, thought it was absolutely the greatest car ever invented in the history of cars.

    But this one that looks like an RV just doesn’t capture my imagination. I want to be zipping around in my wienermobile, bad-boy looking for adventure. … not camping with it.

  9. James Hill says:

    I grew up in Madison and have seen the Weinermobile numerous times. If your town has to be known for something…

  10. Eugene Jarrel says:

    Regarding the Wienermobile. Midgets did not drive the wienermobile. They popped out of the upper elevator to wave to the kids, made store appearances etc. In Los Angeles one of the “Little Oscars” was Jerry Marren who later appeared in many movies including the Wizard of Oz. The wienermobile he rode in is now in the Ford Museum in Dearborn Michigan. That wienermobile was constructed on a Ford pickup truck in 1950. I drove that wienermobile while going to college in Los Angeles in 1954-1955.


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