Yesterday Steve Jobs appeared at the Cupertino City Council to propose a stunning new office complex for Apple.
Apple’s Steve Jobs Shows Proposal for Stunning New Apple HQ
By John C Dvorak Wednesday June 8, 2011
1
Search
Support the Blog — Buy This Book!
For Kindle and with free ePub version. Only $9.49 Great reading. Here is what Gary Shapiro CEO of the Consumer Electronics Association (CEA) said: Dvorak's writing sings with insight and clarity. Whether or not you agree with John's views, he will get you thinking and is never boring. These essays are worth the read!Twitter action
Support the Blog
Put this ad on your blog!
Syndicate
Junk Email Filter
Categories
- Animals
- Art
- Aviation
- Beer
- Business
- cars
- Children
- Column fodder
- computers
- Conspiracy Theory
- Cool Stuff
- Cranky Geeks
- crime
- Dirty Politics
- Disaster Porn
- DIY
- Douchebag
- Dvorak-Horowitz Podcast
- Ecology
- economy
- Endless War
- Extraterrestrial
- Fashion
- FeaturedVideo
- food
- FUD
- Games
- General
- General Douchery
- Global Warming
- government
- Guns
- Health Care
- Hobbies
- Human Rights
- humor
- Immigration
- international
- internet
- Internet Privacy
- Kids
- legal
- Lost Columns Archive
- media
- medical
- military
- Movies
- music
- Nanny State
- NEW WORLD ORDER
- no agenda
- OTR
- Phones
- Photography
- Police State
- Politics
- Racism
- Recipe Nook
- religion
- Research
- Reviews
- Scams
- school
- science
- Security
- Show Biz
- Society
- software
- space
- sports
- strange
- Stupid
- Swamp Gas Sightings
- Taxes
- tech
- Technology
- television
- Terrorism
- The Internet
- travel
- Video
- video games
- War on Drugs
- Whatever happened to..
- Whistling through the Graveyard
- WTF!
Pages
- (Press Release): Comes Versus Microsoft
- A Post of the Infamous “Dvorak” Video
- All Dvorak Uncensored special posting Logos
- An Audit by Another Name: An Insiders Look at Microsoft’s SAM Engagement Program
- Another Slide Show Test — Internal use
- Apple Press Photos Collection circa 1976-1985
- April Fool’s 2008
- April Fool’s 2008 redux
- Archives of Special Reports, Essays and Older Material
- Avis Coupon Codes
- Best of the Videos on Dvorak Uncensored — August 2005
- Best Videos of Dvorak Uncensored Dec. 2006
- Best Videos of Dvorak Uncensored July 2007
- Best Videos of Dvorak Uncensored Nov. 2006
- Best Videos of Dvorak Uncensored Oct. 2006
- Best Videos of Dvorak Uncensored Sept. 2006
- Budget Rental Coupons
- Commercial of the day
- Consolidated List of Video Posting services
- Contact
- Develping a Grading System for Digital Cameras
- Dvorak Uncensored LOGO Redesign Contest
- eHarmony promotional code
- Forbes Knuckles Under to Political Correctness? The Real Story Here.
- Gadget Sites
- GoDaddy promo code
- Gregg on YouTube
- Hi Tech Christmas Gift Ideas from Dvorak Uncensored
- IBM and the Seven Dwarfs — Dwarf Five: GE
- IBM and the Seven Dwarfs — Dwarf Four: Honeywell
- IBM and the Seven Dwarfs — Dwarf One: Burroughs
- IBM and the Seven Dwarfs — Dwarf Seven: NCR
- IBM and the Seven Dwarfs — Dwarf Six: RCA
- IBM and the Seven Dwarfs — Dwarf Three: Control-Data
- IBM and the Seven Dwarfs — Dwarf Two: Sperry-Rand
- Important Wash State Cams
- LifeLock Promo Code
- Mexican Take Over Vids (archive)
- NASDAQ Podium
- No Agenda Mailing List Signup Here
- Oracle CEO Ellison’s Yacht at Tradeshow
- Quiz of the Week Answer…Goebbels, Kind of.
- Real Chicken Fricassee Recipe
- Restaurant Figueira Rubaiyat — Sao Paulo, Brasil
- silverlight test 1
- Slingbox 1
- Squarespace Coupon
- TEST 2 photos
- test of audio player
- test of Brightcove player 2
- Test of photo slide show
- test of stock quote script
- test page reuters
- test photo
- The Fairness Doctrine Page
- The GNU GPL and the American Way
- The RFID Page of Links
- translation test
- Whatever Happened to APL?
- Whatever Happened to Bubble Memory?
- Whatever Happened to CBASIC?
- Whatever Happened to Compact Disc Interactive (aka CDi)?
- Whatever Happened to Context MBA?
- Whatever Happened to Eliza?
- Whatever Happened to IBM’s TopView?
- Whatever Happened to Lotus Jazz?
- Whatever Happened to MSX Computers?
- Whatever Happened to NewWord?
- Whatever Happened to Prolog?
- Whatever Happened to the Apple III?
- Whatever Happened to the Apple Lisa?
- Whatever Happened to the First Personal Computer?
- Whatever Happened to the Gavilan Mobile Computer?
- Whatever Happened to the IBM “Stretch” Computer?
- Whatever Happened to the Intel iAPX432?
- Whatever Happened to the Texas Instruments Home Computer?
- Whatever Happened to Topview?
- Whatever Happened to Wordstar?
- Wolfram Alpha Can Create Nifty Reports
The attitude of these bureaucratic circle jerkers is really appalling to me.
“Sure, your company pays the most taxes to this city, which pays us our generous undeserved salaries, but why should we let you? What would it give to the city?”
WTF, do we get free WiFi? Is this real, who hired that person?
@hot_pocket
Those people are doing their job, they are not hired to kiss ass of rich people.
Well, I certainly have a much higher opinion of Jobs after seeing this. Nice to see him flogging something that isn’t specifically intended to drive up Apple’s shareholder value.
And as city councils go, the businessman-to-housewife-to-sycophant expertise on this one is about par with those across the USA.
Pyramid builder.
I thought the next office building would be set atop a puffy white cloud.
It’s a very nice looking building.
I didn’t see a parking lot. Is it underground? Where will those 12,000 employees park? Or will they all ride bicycles to work?
[Jobs said most of the parking would be underground and the rest in the long building at the bottom of the presentation. – ed.]
I don’t know how anyone could not like Steve Jobs.
The city council, however, seemed to have the aptitude and foresight of teenagers.
Steve says: “It’s a circle, and so it’s curved all the way around”. Huh. Who knew?
#7 – Thanks, Ed. I must have slept through that part of the presentation.
Usually Jobs’ shows are a bit more interesting. Although this was better than the WWDC keynote.
I wonder why it is that anyone has to go begging to city council for permission to do something like this. Instead of the city saying “what’s in it for us”, Apple (and any other developer) should simply present their plans and ask the city if they can think of a good reason not to do it.
This was required but the answer was a forgone conclusion and the questions were purely for show but that these dwebs are thinking about running off any tax paying jobs providing business doesn’t speak overly highly of them.
They are still going to loose or have lost 12,000 high paying Hewlett Packard jobs. That is more than a modest ding to the local economy.
In a way the building is what I expect. The triumph of form over function while continuing to be highly functional. It just cost a lot more than it has too. Any community anywhere would welcome it with open arms.
I will add I do hope Jobs lives to see it in use.
When Barry Chang begins speaking near the end, and he begins talking about the pollution from the plant, does anyone hear at 17:09 in the video another council member saying ‘Jesus Christ’ very quietly?
*GUSH* *GUSH* *GUSH* *GUSH*
“If you kicked Kaiser out, I wouldn’t cry”
So, if another company offered Cupertino some more taxes (and maybe free WiFi) would they be willing to kick Apple out?
I have to say he is a very good presenter and can deliver a threat like no one else but really they all sound like suck ups.
@ hot_pocket The pay for Cupertino city council is less than $10k a year. And, with the amount of time they put in, I’d guess a grocery bagger makes more per hour. But, with that said, it does sound like Cupertino is getting what it paid for. Only one brief question about traffic and Jobs shrugged it off. Everything else sounded like it game from a 3rd grader. I’d have asked if Apple would pay for street/traffic changes, if any of the property would be open to the public, and tons more
In # 5, sargasso_c said: Pyramid builder.
Pyramids are useless except as a dead zone.
I think that when Apple moves in, (in 2015 by Steve Job’s reckoning, [and he’s got enough money to make it happen,]) its going to be a destination building where people come just to gawk at it.
I hope they have tours and virtual tours of the place.
Its like the S.C. Johnson and Sons administration buildings that Frank Lloyd Wright deigned for Racine Wisconsin before the start of WWII.
No Doric columns?
#18 msbpodcast -The S. C. Johnson and Sons Building is beautiful, in a certain way, to me.
I wonder what the impact on traffic is going to be on I-280 and the rest of Cupertino. It will be a good test of regional traffic planning.
The proposed building and greenery seems to be a cross between a smaller, circular ring-shaped Pentagon and Star Fleet Academy.
1 Infinite Loop in Cupertino will no longer be the location of “The Mother Ship”. sigh. Maybe, the “daughter ship”?
What a stupid design. Imagine the hike you’d have getting to a meeting on the other side of the building. I bet after the first year there are short cuts thru all of the nice landscaping in the center with people trying to get back and forth. There is a reason that modern office buildings are square and tall. A case of reinventing the wheel when what you want isn’t a wheel at all.
#21 very very impressive. What an amazing progressive thinker.
He said big ass fault a few times but a great presentation.
Evidently a conservative council member rejects the fact that the building is not square but I’m sure he’ll come around.
Genius!!
Not only has he built a “Mothership” but also a “walled garden.” And he is showing it off with pride.
Cupertino, Jobs, Fan bois….and eternal golden braid.
Steve will build in a high speed mag lift train to float around the ring. ;-p
Looking at Pixar’s HQ and how it has a large central space for people to meet and interact I think they want the employees to use the green space in the center as a way to move across the building, meet and greet fellow Apple employees.
In all the boring, mind numbing city council meetings I have been forced to attend as a tv photographer, I have NEVER heard the Council call for applause at the end of a speaker’s presentation. What a bunch of suck-up lame- ass bureacrats. And the building looks like a nightmare to me. But at least 12,000 cult members will be in one place, for easy manipulation.
Can’t this guy afford at least one change of fucking clothes? I see homeless people better dressed.
#25 – Maybe you can do the lawn care.
#25 Doesn’t appear to have much in the way of skills. Can we trust him with sharp objects? Maybe he can turn the garden area into a cash crop and move the family up. Sure beats working at Taco Bell.
Methinks it was inspired on this
http://mastomatic2.com/images/shop/nitrile-cock-ring-set-white-17012.jpg
And it would make sense because that building will be full of pricks.