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What business would allow a marketing company possess its documents?
A dumb one, I suppose.
WTF! “I just heard about going Google.” The hypocrisy! Google have spent a fortune trying to stop people using their name as a verb and now they are trying to get people to use it as an adjective.
“I just heard about going Bing.” has a better ring to it.
#1. Yup.
Seems annoying.
i say it was google-shopped…
Very un-Google.
I agree with the fact that Google’s biggest hurdle in the cloud.
I can not see business adopting Google’s cloud strategy unless they can setup a Google box on their premises that they manage and control.
Cloud computing is fine for generation BRB but not many businesses are going to feel safe letting their entire document infrastructure come down to an Internet connection.
All your data are belong to us. – Google
I’m waiting for the billboard that says: “service down for five hours BETA lolol”
cue apologists saying “it’s only down for a few hours! that’s nothing!”
I like all the cynicism here about this. Hence you’re convincing me that this is worth looking at. 😉
There are way too many ways the Internet is unreliable to trust your documents to it.
Sorry, it’s just occurred to me that they are probably using ‘Google’ as an adverb rather than an adjective. Does anyone with a better grasp of grammar know if this is right? “Just heard about going Google” sounds so very odd to me.
Cloud computing will NEVER be a viable prospect because Internet connections will NEVER be 100% reliable.
#8 – qb – I like all the cynicism here about this. Hence you’re convincing me that this is worth looking at.
Go ahead. I guess you didn’t care about your data in the first place.
No more chili for me, Honey, I’ve been going Google all day!
Have you heard Whitney Houston yet? Not bad for an ex-junkie.
12 Jägermeister
I do care where my data is. I’ve worked with a lot of large companies and organizations and I see their data (and applications) residing in large data centres managed by IBM, EDS, and others. I booked several airline tickets in the last month and the majority of my personal and payment information is not with the airlines, but with Sabre and others, often outside of the country of origin. Most banks don’t host their own data anymore.
If you don’t trust Google (or whoever) personally, that’s fine. But increasingly your data is not where you think it is. BTW, that includes your government information like tax returns. So the reality is that your data isn’t “physically” inside some particular building and firewall. The trick is whether it is being managed and governed in a responsible and accountable manner.
That’s the question you should be asking. If Google can do that well, then I’m comfortable with that. What I’m judging is open and credible accountability and practices.
If you really want to get uncomfortable dude, do some digging and find out where your patient records are after a hospital visit. You may be surprised. Maybe the IT department is “managing” the data, but the actual servers and data centres are owned and operated by someone else – and somewhere else like Poughkeepsie.
>> qb said, on August 3rd, 2009 at 4:54 pm
>> I like all the cynicism here about this. Hence you’re convincing me that this is worth looking at. 😉
Google Docs are pretty cool, actually. Despite my cynicism, I use it all the time and was using it when it was still owned by Writely. It’s great for people who use a lot of different computers.
However, you need to be fully aware that a MARKETING COMPANY possesses your financial data (if you use the spreadsheet); reports and project information (if you use docs); schedule information; (if you use calendar); contact information (if you use address book); correspondence (if you use Gmail); etc.
For many companies, those things ARE the business.
It’s worth thinking about.
#15 – qb
Most companies nowadays are based on knowledge… in other words, their main competitive advantage is their intellectual property. Are they to store that at Google?
#17 If you were silly enough to sign your IP rights over to Google as part of a corporate agreement then they would I guess. I can’t imagine any responsible party doing that, including Google. Keep in mind I’m talking about paid service management that Google, Rackspace, IBM, EDS, Squarespace, Amazon, Microsoft, and others offer.
Do read your free agreements for things like Gmail, Typepad, Facebook, LinkedIn, and others to check your IP.
#18 – qb
As I said before… feel free to use their service.
I hope Google is paying you for giving it prime real estate on your blog.
I use Chrome, I like it. I search with Google. It’s ok. I don’t use Gmail, and would never shift all of my data to that cult in Mountain View.
#15 right you are. The ‘Cloud’ if far more prevalent than anyone thinks. Almost every company of any size is pushing sensitive data outside their intranet. Even if only to a corporate hub. One thing to consider is that big companies like google who are storing data (amazon) are under scrutiny and have giant business models built on reputation. Fortunately they also have the talent and resources. Using an airline analogy, they have motivation to maintain their planes. Nothing is perfect, but it’s far more likely that the smaller (businesses with in-house solutions) or less security motivated players (banks) will be the ones having slip ups.
I use google apps, I do find docs limiting so I don’t use that, but their email, calendar, and now voice are all top notch. And it’s been my experience that they have had less downtime than my former in-house mail system.
The school systems that I know about are going to the cloud for most things.
On the other hand very little of what we are trusting them with is something you could make money from if you stole it.
It may be privileged information but knowing some kid’s grades or how many days of school they missed is not going to help you much.
Who ARE these supposed company? I don’t know ANY company, either my own or any I work with, who take Google “apps” the least bit seriously much less actually put all their corporate documents ‘online’ with Google. None. Not one.
I use Google for email (one of my 6 email sources), but no one takes this seriously. Outside of the ‘partner’ companies that Google pays to use and be advertised as companies that use Google.
#10
It seems to be used as a proper adjective, with the noun it modifies being understood. It seems to be similar to saying, Let’s eat Chinese. One means Chinese food, of course (I hope).
I BINGed this story but couldn’t find anything…
I use Gmail and Googles blog service. I don’t trust my IP to the cloud, so I don’t put my novels that I write in Google Docs. What if Google Docs, goes away? Then I am out of luck.
I pop my Gmail, so I have it on my computer. If Gmail goes away I can always change to something else, but I cannot replace Google Docs. I still use MS Word for my writing. I back that up on a CVS server on my own network.
# 26,
Ah, thanks! I hadn’t thought about it that way – I think I’m beginning to get it.
“Just heard about going Google mail” still wouldn’t make sense so they must be assuming both a noun and an adverb to be understood like “Just heard about going [to] Google [mail]”
As the marketing campaign pans out I guess we will find out what the missing words are.
I was kind of shocked to hear a Google AdSense radio ad this morning. It was just weird…