Trans-Fat Heaven

Healthy Wholesome Whole Wheat Krispy Kreme Donut Debuts

What amuses me about these PR announcements, other than that they get press coverage in the first place, is how the press parrots the company’s slogans– like in this case, “with only 180 calories!” For the record, the original crispy creme donut has “only 200 calories.” Cripes!!

The 100 percent whole wheat doughnut – with only 180 calories – has a caramel flavoring and is covered with the doughnut-maker’s original glaze.

While the stock once traded above $50, it fell to about $4 during 2006.

I do love ’em, though. And yes, I’ll probably try the new ones too.


Their success, of course, depends on HIM.

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Related Links:
(1) Krispy Kreme Donuts
(2) The WorldWide Krispy Kreme Donut Locator



  1. I’ve been around a while, and I’ve had many donuts over the years.

    There’s really nothing special about Krusty Kremes. Actually, DUNKIN DONUTS are better, and they already have a “Wheat Glazed…

    http://tinyurl.com/5pd4j

    Next thing you know, KK will come out with a donut called “Vista” — but we’ll need to get bigger stomachs for them, and they’ll cost 3x what donuts normally cost.

    [Editor: Please use tinyurl. Thanks!]

  2. KB says:

    Oh god, I knew this post would spark the donut wars.

  3. bill says:

    Nature’s PERFECT FOOD! Along with Deep Disk Pizza and cold beer!

  4. @$tr0Gh0$t says:

    Isn’t a wheat donut called a BAGEL?

  5. venom monger says:

    We had a KK store here that had been open in the same location for several decades. They had several employees who had worked there for over 30 years. When they decided to remodel the place, they FIRED EVERYBODY, and told them that they would have to reapply for their jobs when the store reopened. All benefits lost, seniority lost, everybody starts back at the bottom of the pay scale.

    Screw KK, I’ll never eat another one.

  6. TJGeezer says:

    6 – Thanks for that info. At $4 their stock is still WAY too high.

  7. Floyd says:

    Krispy Kremes are only tasty when they’re warm. They’ve left New Mexico, as Dunkin Donuts puts out a better donut. Now if Only Winchell’s would come back and give Dunky a bit of competition.


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