Caskets to go?
Costco Begins Test Marketing Caskets. Apparently Costco wants to prove that it’s always stiff competition.
I wonder how the company plans to show off this new product? Next to the meat section? Or what? Maybe a headstone department would work.
What next? Kirkland Cemetary?? Low-low rates for Executive members!!
For Kindle and with free ePub version. Only $9.49 Great reading.
Here is what Gary Shapiro CEO of the Consumer Electronics Association (CEA) said: Dvorak's writing sings with insight and clarity. Whether or not you agree with John's views, he will get you thinking and is never boring. These essays are worth the read!
Subscribe to Main Blog feed here:
Subscribe to Comments too (below):
Bad Behavior has blocked 5567 access attempts in the last 7 days.
This is a great idea. Funeral products and services are insanely overpriced, as investigated on 60 minutes and other media outlets. Yet no one wants to compete. Meanwhile, there’s serious consolidation and cost-cutting inside the industry, yielding even more profits (which is fine).
Finally someone from outside will bring price competition to a fairly standard product. Who cares about “personal service” in finding a casket, if you can get a really deluxe version for 1/3 the usual price. This is why I love shopping at Costco: I don’t have any decisions to make. “You can have any casket you like, as long as it’s this model, right here, next to the 5 gallon tub of mayonaise.”
P.S. I’m assuming the writers on Six Feet Under didn’t make it _all_ up.
T.C. Moore hit the nail on the head. Funeral businesses really stick it to you. With the aging of the population, hopefully this becomes a trend.