On June 21, TSA’s primary operational hub was re-named the Freedom Center, symbolizing the agency’s commitment to protecting the nation’s transportation systems against terrorist threats. The name was proposed by Todd Fox, security manager at Philadelphia International Airport, through an agency-wide contest asking TSA employees to submit names.

“The building houses a number of organizations whose main objective is to preserve the freedom of the American public. What better name would remind all of those who work in that building, and in the field, of that objective on a continuing basis.”

The Freedom Center houses many elements of the TSA, including the Federal Air Marshal Service/Office of Law Enforcement as well as other federal agencies, including the Federal Aviation Administration and the Department of Defense. Located in Herndon, Va., it links all modes of transportation and coordinates with all homeland security agencies.

Signs of TSA’s origins on 9/11, including a girder from the World Trade Center, part of an airplane wing from the Shanksville, Pa., crash site of Flight 93 and pieces of the Pentagon walls, are displayed inside the Freedom Center.

TSA Administrator Kip Hawley said the Freedom Center is the heart of what TSA does and “is not a place to sit and watch.”

Next look for Freedom Tasers, or Freedom Detention Camps, and don’t forget about Operation Iraqi Freedom…wait, I think that’s been used. The point is, stick Freedom on the label and the dumbed down public will wet themselves to get on board.